Most software promises everything. Here's what actually matters when your reps are in the field every day.
Every knock, every outcome, every follow-up β captured without slowing reps down.
Clear boundaries so reps aren't stepping on each other and neighborhoods aren't missed.
Real patterns β which areas convert, which times hit, which reps need help.
If it takes more than a tap to log a door, reps won't use it. Period.
One tap changes status. No forms, no friction.
Fast, accurate, shows where they've been and where to go next.
Prevent overlap. Prevent gaps. Assign and reassign as teams shift.
Contact rate, booking rate, conversion by area. Not vanity dashboards.
Custom statuses, custom fields, your workflow β not someone else's template.
If they won't let you go monthly, ask why.
"Contact us for pricing" usually means it's more than you'd agree to upfront.
7 days isn't enough. You need a full week of real field use.
If the product needs paid onboarding, the product might be the problem.
Peak season reliability isn't optional. Check their track record.
Doors knocked, contact rate, booking rate, close rate. Know your baseline.
What's actually costing you deals today? Be specific.
Not managers β the people who will use it 8 hours a day in the heat.
What happens when something breaks on a Saturday in July?
More features β better. The best tool is the one your team actually uses.